Watch Michael Jackson 1984 Pepsi Accident Video Found

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For the first time this previously unreleased video from 1984 reveals the horrifying moment when the singer’s hair caught on fire because of a mistimed pyrotechnic effect during a Pepsi commercial shoot.

The burns and hair loss associated with the accident have been cited as the beginning of Jackson’s painkiller addiction.

The video below shows two takes - in the first the explosion goes off as planned, after Jackson is out of the way. In the sixth the explosion goes off too early, while Jackson is standing right there.

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Jackson’s head is engulfed in flames, which he at first does not realize as he continues performing. Handlers then rush out to put out the flames.

Michale Jackson suffered second and third-degree burns on his face and scalp.

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